IEM

IEM is a Data management Platform, a Business Intelligence system for analytical data.
The platform is based on a proprietary algorithm; it allows the user to monitor and manage statistics and data coming from many sources, both internal and external to the business. 
With IEM, e-commerce managers and entrepreneurs can increase margins, implement data driven strategies and understand: who the customers are, how they are acquired, what their habits are and how to improve their retention and growth. 
Thanks to a flexible user interface and interactive and dynamic charts, users can easily monitor the progress of their E-commerce or online business. 
IEM analyzes data coming from CMS such as PrestaShop, Magento and WooCommerce combining them with those coming from external sources such as Google Analytics, Google Ads, Facebook Ads, Facebook Insight.